For Content Marketing Perth…
Work with the local team at West Coast Content
As in-house content writers and the Coastal Creatives that we are: West Coast Content is in the business of building your business, with a firm focus on quality content over and above the usual filler.
From comprehensive blog posts and articles, to social media structuring and lead generation tactics - through to creating infographics and bringing together your very own content marketing strategy, we've got the tools to get it done - locally.
At WCC, we are doers - and while the idea of strategy can conjure up a lot of boardrooms, whiteboards and endless meetings, we structure our planning from the ground up, and based around our ability to create top-tier written content - before using some of the most cutting-edge software available to optimise for search.
Our content marketing agency is set up to get to the heart of the issue, and to the heart of your business, bringing out the most compelling stories that you have to tell. We like to work with our clients closely, and often in person, to go deeper with you and get a true understanding of your business, offerings and ambition.
We've delivered quality content marketing solutions to an array of small to medium businesses, and enterprise organisations - across the full gamut of industries and sectors. Our work is always completed to the highest level, and can be incorporated into any digital marketing plan, and towards any target audience.
Designing Effective Content Marketing
To achieve the full potential of your budget, and all that a content marketing strategy can offer your business, it's important to gain a deeper understanding.
There are multiple unique yet interlinked elements of digital marketing that can independently or in unison go on to play a part in the performance and ROI of your content marketing.
At WCC, we focus on the foundations first, building up a structure of high-quality and optimised written work, with our SEO copywriting services Perth, and fitting each piece into pre-defined position within an overarching concept.
Nothing that gets added on after the fact will ever compensate for an ordinary batch of content however, and this path is one that's doomed to fail before it even begins.
We work hard to get to the core of what your business or enterprise does best, ensuring that your knowledge and capability shines through with everything that you publish or share.
When coupled with a suitable content strategy, great work can be done in quick time - maximising the reach that you have, and the way in which you engage with your target audience, whether candidate or client - and achieving the goals of content marketing broadly.
To be effective, you must be efficient with your time, leveraging the creative talents of your team or agency to assemble work that is not only on target, but can be repurposed into multiple different formats and distributes well across several channels.
This approach can trim the fat from your marketing spend, while squeezing every drop of juice from the content that you both produce and publish.
Social Media Marketing
To create a real social media buzz, you'll need to a social media strategy: including some super-snappy copywriting, a few nice images and an understanding that things like well put together and relevant infographics can be a great way to separate yourself from the pack.
Depending on your audience segments, from supply side to client side, the choice of channel should be made carefully, and matched with the correct tone to ensure that you're giving out the right content, at the right time - and to the right area.
From linkedin to Facebook, we can ensure that your branded content is on-point, and targeted at the right people; developing a sustained following and enhancing your reputation with regular quality updates.
To achieve your ROI target, social content can be quickly and simply repurposed from larger articles of writings - ensuring that one piece of content can ultimately travel a long way across many a platform.
At West Coast Content, our agency is dedicated towards bring together all of these elements, into a comprehensive content marketing strategy.
Each client we work with has their own unique set of requirements and things that need to be considered; our team understands this and ensure that we and our partners are on the same page, and heading in the same direction for the future.
For further information, or to discuss your own content marketing needs, don't hesitate to reach out!
